My first Tableau dashboard project showcases website traffic data sourced directly from Google Analytics. There are two dashboards that effectively visualize trends in page views and average time spent on the site, and visitor locations, all segmented by dates. These dashboards provide a clear insight into user engagement and interaction patterns over time.
* Google Analytics phased out the old Analytics platform (used in the first dashboard) and introduced Google Analytics 4 (GA4), hence my website data was cut off in July 2023 and is captured now by GA4 which offers more metrics such as geolocation showing data from April 2023 till present.